Wednesday 14 March 2012

The anticipated release of the new iPad 3 by Apple is here

The new iPad
Courtesy of Blake Patterson
The iPad 3 is the latest must-have product from Apple. After the success of the iPad 2, just one year later the third instalment is being released. The new tablet will be released on Friday 16th March, however, for some people that date can't come soon enough. The Daily Mail have reported that two men have started queuing outside the Apple store in London's Regent Street five days before the release date, in the hope of being the first people in the UK to own the new iPad.

Saturday 10 March 2012

Timeline: The History of Music in Advertising

Today in music history
Courtesy of Podbean
The use of music in adverts is nothing new. Since the beginning of television, music has always been heavily relied on to create a certain mood, make the ad memorable or just act as background noise. But it didn’t start there, before the invention of television, radio also relied on music for its advertisements in the form of jingles. Want to learn more about the history of music in advertising?

Well who needs a time machine when you can see it all with a timeline? Here is one I have produced below...

Saturday 3 March 2012

How to choose the right music and make a killer advert!

Emotions
Emotions: courtesy of Stuart Duncan
Music can make or break an advert. It can toy with our emotions and if done right, make us remember the advert and its product. This guide will show you how to choose the right music for your advert. Whether you are making an advert for fun or for your business, following these guidelines will really benefit you.